Flince Research + Design

Our People

About Us

We are a global healthcare market research consultancy. We provide our clients with a unique blend of in-depth social scientific research and strategic business insights. With offices in the US and Europe, we specialize in qualitative and in-context ethnographic techniques.

Ari Shapiro, Ph.D.


A cultural anthropologist by training, Ari has spent the last twenty years conducting market research to improve new product development and communications in healthcare. Ari is responsible for keeping our work eminently valuable to clients. He works with clients to envision, plan, and execute research, then interpret results to make practical, actionable business decisions. Ari holds a B.A. in social studies and comparative religion from Harvard University, and M.A. and Ph.D. degrees in anthropology from Princeton University.

Leslie Kaufman, Ph.D.


Leslie is a cultural anthropologist who has specialized in public health and medical research for the past twenty years. Leslie’s research brings a rigorous understanding of people, culture, and society to the context of innovation in healthcare. She applies research insights of market dynamics to enhance new product development, programs and services, and marketing communications. Leslie holds a B.A. in literature and languages from New York University, and M.A. and Ph.D. degrees in anthropology from Columbia University.

Karyn Franzen, M.B.A.

Research Director

Karyn is an experienced moderator who has been conducting group and in-depth interviews for twenty years. She has built her reputation on an intuitive strategic focus, adaptability, and strength in finding ways to engage respondents to gather the most relevant and compelling information. Karyn leverages extensive clinical areas of expertise and research-based understandings of market dynamics to support market, brand, and communications strategies. Karyn has a dual degree in psychology and advertising from the University of Wisconsin-Madison, and earned her M.B.A. from Boston University.

David Horn

Director of Operations

With over a decade’s experience executing global medical research studies across most therapeutic categories, David is responsible for managing field operations and budgeting of custom research projects. Working with a strong network of resources worldwide, David’s expertise is in recruiting difficult-to-reach audiences including KOLs, MCOs, industry executives, and low-incidence/ progressive disease patients.

Lisa Kindig, M.B.A.

Research Director

For almost two decades, Lisa has conducted qualitative research to support effective product development, brand strategy, and communications planning in healthcare. She is accomplished at maximizing the value of research engagements and delivering insightful, pragmatic results. Experienced in a broad range of therapeutic areas, her work includes studies in oncology, hematology, endocrinology/metabolic disorders, cardiovascular disease, pulmonology, orthopedics, neurology, infectious disease, vaccination, medical devices, and diagnostics. Lisa holds a B.A. in Psychology from Harvard University, an M.B.A. from Fontbonne University, and an M.F.A. from the University of Delaware.

Nancy MacDonald, Ph.D.

Research Director

Trained as a neuroscientist, Nancy brings more than twenty years of applied and academic research expertise to her work. In addition to her expertise in neurodegenerative diseases and acute and chronic pain, Nancy has significant experience in a broad range of therapeutic areas, including oncology, hematology, endocrinology, cardiovascular disease, osteoporosis, and health lifestyle issues for pipeline compounds and established brands. Nancy holds a B.S. in biology from Arizona State University, a Ph.D. in biomedical sciences from University of Texas Medical Branch, and an M.B.A. from the University of British Columbia.

Ashley Panzera

Video Director

Ashley Panzera is a documentary filmmaker who has worked on award-winning films, such as (A)sexual, Pushing The Elephant, and Black and Cuba. As a film editor and cinematographer, she has worked with Discovery Channel, DSTV, Fandango, and Taste of Korea. She was awarded a UnionDocs Collaborative Fellowship in 2010, and is a member of the Brooklyn Filmmakers Collective. Ashley received her B.A. in media studies from University of North Carolina at Greensboro.

Mark Rogers, Ph.D.

Research Director

Mark is a cultural anthropologist, spending much of his time researching complex marketing and brand decisions focused on consumer behavior. He has directed and participated in research projects around the globe. Trained in cultural anthropology at the University of Chicago, Mark has taught anthropology at the Latin American Graduate School for Social Sciences, Davidson College, and the University of Rochester.

Jason Turner, MBA

Field Director

Prior to becoming the Field Director for Flince Research + Design, Jason spent 12 years in the qualitative market research recruiting industry. Most recently, he was head of client service for MedQuery Research and Recruiting in Chicago. Jason has vast experience in recruiting HCPs, patients, and other key stakeholders. He holds a BA in History from Saint Francis University and an MBA from Loyola University of Chicago.